Preferred Hotel Group

Press Room

Brand Backgrounders

Company Bios

Fact Sheet and Timeline

Logos

Back to Main Press Room Page

Sterling Hotels Backgrounder

Travelers welcome a global brand that provides consistent standards of quality and service, offers convenient access to popular business and leisure destinations, and supports the individuality of its member hotels. A brand that can deliver on this promise at a reasonable price is worth its weight in silver. We say, “Welcome to Sterling Hotels.”

Comfortable, convenient, connected. A brand with more than 20 years of experience that you can trust to have you in the right location, at the right price – with a reputation that is, in a word – Sterling. A worldwide collection of hotels with character and distinction, Sterling understands that its guests value a consistent commitment to quality.

As a member of the Preferred Hotel Group family of brands, Sterling offers its hotel partners a portfolio of business solutions including the world’s widest reservations network, cutting-edge technology, a dedicated international sales team and strategic communications and marketing services. For guests, Sterling’s relationship with the Preferred Hotel Group marks a guarantee of quality, while providing special benefits. Sterling guests are eligible to enroll in the
I Prefer™
Global Guest Benefit Program, featuring benefits such as early check-in/late check-out, space-available upgrades and more.

For reservations and a complete description of the Sterling Hotels collection, please visit www.sterlinghotels.com.

MEDIA CONTACT:

N. AMERICA

Nichole DiBenedetto
Middleton & Gendron, Inc.
Tel: +1 212 980 9231 • Fax: +1 212 759 6521
ndibenedetto@mg-pr.com

EMEA

Nicola Parker
Lucre Communications
Tel: +44 (0)20 8332 9690│ Fax: +44 (0)20 8948 7601
preferredhotels@lucrecommunications.com



For high resolution imagery of our properties, please visit the Sterling Hotels Image Library - www.leonardo.com/sterling.

# # #

 

Back to Top