
PREFERRED HOTEL GROUP MATCHES EVERY MOOD WITH THE WORLD'S MOST MEMORABLE TRAVEL EXPERIENCES
CHICAGO - April 20, 2006 -- Today's travelers are looking for more than just a getaway, they are looking for experiences that enrich and inform their lives. Preferred Hotel Group has unveiled a new campaign that acknowledges - "Where You Go Becomes Who You Are," including a range of exclusive offers at its collection of more than 325 of the finest hotels and resorts in the world. The Preferred Hotel Group has a family of brands in unparalleled locations to match every mood and meet every desire - from relaxing resorts and tranquil spa treatments to vibrant nightlife at the city's center.
The Preferred Hotel Group collection includes Preferred Hotels & Resorts, Preferred Boutique, Summit Hotels & Resorts, and Sterling Hotels. Preferred Hotel Group's year long campaign offers six exclusive programs, tailored to your every whim. For a full list of programs or to make a reservation, visit www.preferredhotelgroup.com/specialoffers, or contact your travel professional.
Preferred Hotel Group programs include:
Preferred Hotel Group ExclusivesTM: Go somewhere smart. When you desire the very best, you do not have to sacrifice style for value. ExclusivesTM features smart rates at the most superlative hotels in the world. This offer is available at Preferred Hotels & Resorts, Preferred Boutique, Summit Hotels & Resorts and Sterling Hotels.
Preferred Hotel Group City BreaksTM: Go somewhere captivating. Promotional rates, a local hotel amenity and the first meal of the day are offered at city center hotel members of Preferred Hotels & Resorts, Preferred Boutique, Summit Hotels & Resorts and Sterling Hotels.
Preferred Hotel Group Resort EscapesTM: Go somewhere sublime. Enjoy promotional rates with an added credit of US $100 or local currency equivalent that can be used towards a variety of mood enhancers such as a warm mud bath, an awe inspiring vista from the 19th hole or an intimate dinner for two. Offer is available at Preferred Hotels & Resorts, Preferred Boutique, Summit Hotels & Resorts and Sterling Hotels.
Preferred Hotel & Resorts I Prefer SpaTM: American Express® card holders are invited to experience a new clarity of being. From across the globe, spa-goers will enjoy a complimentary signature spa treatment and a welcome amenity. This program is designed for premier spas at participating Preferred Hotels & Resorts.
Preferred Hotels & Resorts I Prefer the Good LifeTM: Discover a new degree of the good life with all "suite" accommodations and signature experiences from the hotel such as private dining for two on the beach, couples massages and corporate concierge with limo transfers. Offer available at participating Preferred Hotels & Resorts
Summit Hotels & Resorts I Prefer the Good LifeTM: Find yourself where you belong, enjoying the good life. This all "suite" program offers champagne on ice upon arrival, complimentary dinner for two at the best table in the house and breakfast in bed. Offer featured at participating Summit Hotels & Resorts.
All programs are available until December 31, 2006. Black-out dates and local hotel restrictions may apply.
Preferred Hotel Group is a global leader in the hospitality industry. This creative, cutting-edge company is designed for a new era in travel - an era in which travelers embrace the individuality of distinctive hotels and resorts - yet desire a consistent commitment to excellence. Loyal guests and a growing membership roster of the finest hotels and resorts in the world have made their preference clear - Preferred Hotel Group. Learn more at: www.preferredhotelgroup.com.
PRESS CONTACT:
| Dianna Tingg/Gina Galatro |
| Middleton & Gendron, Inc. |
| +1 (212) 980-9232/+1 (212) 284-9934 |
| Email: dtingg@mg-pr.com / ggalatro@mg-pr.com |
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