Targeted Marketing Services
Everything we do is aimed at driving revenue to member hotels. Preferred Hotel Group provides an impressive array of marketing services, including annual global co-operative advertising programs, monthly brand e-newsletters and travel agent promotions. In addition, member hotels can take advantage of iTools, a suite of customizable solutions that range from rate shopping tools to market intelligence reports and targeted email campaigns.

Branding, PR and Publications
Preferred Hotel Group has invested in global branding initiatives for all its brands because branded hotels consistently outperform their competitive set. To maximize awareness custom brand directories are published annually and magazines published bi-annually. Comprehensive, easy-to-use brand websites are supported by search engine optimization and pay-per-click advertising. Monthly brand e-newsletters showcase news and offers to thousands of travelers. All brands are also supported by an annual global PR Plan.